2024 @ Two Times Elliott
Website
UI
A unique yoga experience that honours the traditional practice whilst evolving it, we were able to create a world which embodies the sensorial experience of a class, using that to create an opposing semiotic to the traditional visual language of Yoga. This was partnered by a brand voice that brought through a relatable reflection of what Yoga can do for you and your needs.
I was responsible for bringing the brand identity to life in the digital space. This involved designing Hotpod’s new website and app, enhancing the brand’s digital presence to feel more contemporary and bespoke. Additionally, I contributed to the development of motion behaviours and assets for the brand, including the spirit film and case study material.
Identity by Two Times Elliott
CC: Noemie Courtois, Edmund Lock, Toby Causton-Ronaldson